Making words work

I'm used to talking to 7 million people every day. I speak their lingo. Want me to have a word?

I’m Simon Carroll, copywriter and journalist. I write for businesses, agencies and anyone else who needs to make people sit up, take notice and hear what they have to say.

I spent 14 years writing headlines and editorials at The Sun, so I know how to make words do those things.

Since going freelance I’ve worked for one of the world’s leading sportswear brands and a global logistics giant with my friends at theblueballroom communications agency. And I have written marketing, advertising and branding copy for businesses ranging from start-ups to household names as part of the creative agency C&Co.

I do ideas as well as words, often helping clients develop the creative concepts that drive campaigns and projects. My writing covers print, digital, video and wherever else words can be seen and heard.

I also help organisations to communicate better for themselves with talks and training designed to make their people better writers, storytellers and brand champions.

Everything's up in the air

I'm completely overhauling my website and will soon be adding some of my work, some of the (nice) things clients have said about it, and information about new projects I'm working on. If you simply can't wait to find out more about what I do or – even better – have a project you'd like me to help with, my contact details are below.

Want to have a word?

If you would like to discuss a project or find out more about what I do give me a call or drop me a line:


+44 (0)7970 549163



Web copywriting

Media consultancy